As Studio Head for 343 Industries, Bonnie Ross is responsible for managing all aspects of the Halo franchise. In 2008, she founded 343 industries, a new studio whose charter was to take over and foster the future of the Halo franchise. Bonnie’s passion for Halo is in both the game and its universe, focusing 343 on creating an immersive sci-fi experience with Halo 4, Forward Unto Dawn, bestselling fiction novels, and a variety of Halo consumer products from apparel to collectibles. She brings 20 years of experience in the game industry, beginning her career as a producer working on PC sports games. She has worked on such titles as Inside Drive, Pandora’s Box, Zoo Tycoon, Dungeon Siege, Counter Strike, Gears of War, Jade Empire, Psychonauts, Mass Effect, Halo 3, ODST, Reach, Halo Anniversary, Halo Spartan Assault, and Halo 4.