Oona King is Vice President of Diversity, Equity, and Inclusion at Snap, and was previously Google’s Director of Diversity Strategy, YouTube’s Director of Diverse Marketing, and Chief Diversity Officer for British Broadcaster Channel 4. Oona is a member of the House of Lords (a life-time appointment as Baroness King of Bow in January 2011), and former Senior Policy Advisor to the Prime Minister at 10 Downing Street.
Oona became a member of the House of Commons at 29 — the second woman of color, and 200th woman of any color elected to the British Parliament. She became Parliamentary Private Secretary to the Minister for e-Commerce, and Secretary of State for Trade & Industry. Oona was voted by other MPs “the MP most likely to change society.” In the Lords, Oona’s Front Bench roles included Shadow Education Minister, Shadow Minister for the Digital Economy, and Shadow Minister for Equalities.
Oona founded the All-Party Parliamentary Group on Genocide Prevention in the House of Commons, and received a commendation from the UN Security Council’s Expert Panel for her group’s work on peacekeeping. During her time as an MP, Oona changed the law in five areas, including housing policy and equalities policy; and in 2016, as Shadow Minister for Equalities in the Lords, Oona introduced the amendment to Parliament that requires all companies in the UK with over 250 employees to publish their gender pay gap. Oona’s law has had far-reaching consequences in the UK, Silicon Valley, and beyond.
At Channel 4, Oona designed and implemented a new diversity monitoring tool. Oona’s idea has made British broadcasting the first in the world to have an industry-wide diversity standard, with the software to track onscreen and offscreen diversity. Oona previously worked as a TV presenter for BBC, Channel 4, Sky, Five and ITV. Oona’s political diary of her time in the House of Commons was recently named among “15 of the best political diaries” by the Guardian Newspaper, alongside Disraeli & Thatcher.
Oona moved in 2016 with her Italian husband Tiberio to live in the Bay Area; they have four young children, three of whom are adopted. Oona’s hobbies include cycling, ice-skating, and listening to AI podcasts in the middle of the night. In case Oona’s career goes very wrong, she is also a qualified aerobics instructor.