UX Researcher, Google
Tiane Lee is a UX Research Lead at Google. She has led a team of researchers distributed across multiple countries and time zones, to uncover insights and lay the foundation for products for the Next Billion Users (NBU), both end users and small and medium business owners (SMBs). Doing UX research in emerging markets is her dream job, combining international research and cultural psychology, two of the most nearest and dearest things to her. Prior to Google, she was an academic for 10 years, teaching cultural psychology and conducting research in the Middle East and East Asia.